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Roles & Responsibilities:
Web content writers are expected to create work that is optimized for the Web. Common Web content writing practices include:
- Succinct, fact-filled content
- An engaging, active tone
- Writing broken up by subheadings
- Use of bulleted lists
- Embedded links throughout the text
- Due to the digital nature of the work, Web content writers are often required to know basic design fundamentals and be familiar with digital content management systems.
- They are also expected to communicate effectively with clients, meet strict deadlines, follow their clients editorial guidelines and, if they are freelance writers, manage their own time.
- Freelance Web content writers purchase their own computer and writing equipment to facilitate their digital work environment.
Required Knowledge & Skills:
Web Content Writer Requirements:
- Although many writing techniques are unique to online content writing, a thorough knowledge of standard writing practices is necessary for Web content writers.
- Bachelor s degree programs in journalism, English and other mass communication disciplines can fulfill the educational requirements for Web content writers.
- These programs can focus on grammar, editorial writing, magazine writing and ethics, and can often include digital media course options.
- Specialized certificate programs in electronic writing and digital media production focus on Web content.
- Applicable master s degree programs contain advanced coursework on professional writing, electronic media, journalism and other tech-friendly writing disciplines.
Benefits & Perks:
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