BankBazaar is the world’s first neutral online marketplace for instant customized rate quotes on loans and credit cards. Shop for loans & cards just like you buy everything else now – online.
Roles & Responsibilities:
- Research, plan, develop, create and write engaging and informative SEO content for the BankBazaar website. This includes product descriptions, company descriptions, news snippets, info-graphics, images, videos and short-form /long-form articles on various personal financial products.
- Write SEO / creative, engaging content for third-party sites and guest blogs to support link-building strategies.
- Produce content as required for other emerging formats.
- Proofread and edit content generated by in-house writers or agencies.
- Understand the company's SEO strategy and suggest relevant content to drive traffic to the website.
- Check and improve current website content for proper keyword usage; identify target audience and incorporate relevant keywords.
- Work with SEO analysts to understand SEO requirements and develop content to support SEO strategies to drive traffic to the site and improve website rankings.
- Produce 100% original and unique content; comply with copyright norms.
- Support Social Media and Brand requirements to meet organizational goals.
Required Knowledge & Skills:
- Highly driven, self-motivated individual with a strong passion and proven flair for writing
seeking to build a career in writing.
- Excellent command over the English language; strong grammar; versatility in writing styles; ability to format write-ups according to content briefs provided by various stakeholders; ability to edit / proofread write-ups.
- Ability to write at least 2000+ words a day on a daily basis.
- Fair understanding of personal financial products and personal finance in India as well as digital marketing trends and platforms is preferred
- Proven ability or working knowledge on conducting research (predominantly online/internet research) on personal finance topics; ability to identify authority / primary and secondary sources of information and collate data as required.
- Ability to synthesize researched information to provide clear, well-formulated content briefs to form the basis of content development.
- Strong communication skills to understand content requirements of various stakeholders across the organization and liaise with various personnel to develop and deliver content.
- Fair understanding of SEO and SEO tools and strategies viz. keywords, meta data, tags etc.
No of Openings: 2
Experience: 3 - 5 Years
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization, Post Graduation Not Required
Doctorate: Doctorate Not Required.
Benefits & Perks:
Recruiter Name: Gladwin
Contact Company: BankBazaar