Overview

We are looking for an experienced candidature as Social Media Marketing Manager to work with a flourishing E-Commerce luxury skin care Brand in Gurgaon . Interested candidates are requested to share thier resumes.

Position – Manager Marketing ( Social Media /PR / CRM)
Job Location – Gurgaon
Education – Post Graduation / Marketing Specialist
Experience -4 + Years
Compensation -Upto -11.50 LPA

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Roles & Responsibilities:

Campaign Management:

  • Conceptualize and execute on multi-channel & multi-brand campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
  • Review market research to help anticipate market/industry trends and translate evolving needs into new digital branding and marketing strategies.
  • Collaborate with the brand team to development brand marketing campaigns on a monthly and quarterly basis

Social Media, PR and Content Management:

  • Develop, implement and manage our social media Strategy & Budgets on Monthly and Quarterly basis
  • Manage and oversee social media content along with the Content Teams / Social Media Agency
  • Work with copywriters and designers to ensure content is informative and appealing
  • Working in partnership with the social media agency / creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public- facing communications, including print, digital, and video assets
  • Develop creative briefs and creative directions and manage end to end execution for in-house content creative including print, digital and video assets
  • Manage social media campaigns and day to day activities
  • Find bloggers, forums, and influencers to work with. Manage blogger and other influencer outreach program - work with influencers on a monthly & quarterly basis
  • Measure the success of every social media campaigns
  • Stay up to date with latest social media best practices and technologies. Suggest and implement new features to develop brand awareness, like promotions and competitions
  • Monitor SEO and user engagement and suggest content optimization
  • Develop media relations strategy, seeking high-level placements in print, broadcast and online media
  • Monitor, analyze and communicate PR results on a quarterly basis. Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.
  • Build relationships with thought leaders to grow industry awareness. Communicates with various media buyers, advertising agencies, printers, and other services for end to end execution of all marketing projects
  • Negotiate contracts with vendors and agencies
  • Communicate with followers, respond to queries in a timely manner and monitor customer reviews

CRM:

  • Monitor relationships with existing customers through CRM systems
  • Conceptualization and execution of CRM promotional calendar
  • Ensure the CRM system provides an effective sales funnel
  • Develop and implement marketing techniques and campaigns that will drive new customer
Required Knowledge & Skills:

Please refer to the description above.

No of Openings: 1
Level: Manager
Experience: 4 - 9 years
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization, Post Graduation Not Required
Doctorate: Any Doctorate in Any Specialization, Doctorate Not Required
Benefits & Perks:

Not Disclosed

Recruiter Name: Manisha Chanana
Contact Company: Acute Vision Consultant

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