MARKETING – Social Media Evangelist /Analyst – India

iMerit offers a fast-paced global business environment with a soul. We work hard, laugh a lot, and care deeply about the future of our fellow human beings. It shows in the culture –retention is over 90% and we have
won several awards for inclusion, diversity and skill-building.

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Roles & Responsibilities:
  • Develop and implement social media campaigns across all brand channels.
  • Oversee day-to-day management of campaigns and ensure brand consistency.
  • Monitor social media progress using analytic tools like Sprout Social, Awario, TapInfluence, BuzzSumo, Snaplytics, Curalate, Keyhole, Google Analytics. Etc.
  • Incorporate optimization strategies, analyze data, and research the best ways to increase traffic & manage channels through tools like HootSuite, Hubspot., TweetDeck., Buffer, Sprout Social etc.
  • Co-ordinate with the internal team members to update the blog and editorial calendar that aligns with social updates
  • Secure new media partnerships
  • Drive engagement with social media influencers
  • Resolve customer issues through social media
  • Research new media platforms, trends, and industry opportunities
  • Provide feedback from social media trends and research; relay it to business strategist
Required Knowledge & Skills:
  • 3-6 years of experience as a Social Media Specialist or similar role
  • Understand the US market social media ethics
  • Experience in either tech or b2b clients.
  • Social Media Strategist using social media for brand awareness and impressions
  • Excellent knowledge of LinkedIn, Facebook, Quora, Twitter, Pinterest, Instagram, Google and other social media best practices
  • Knowledge of Photoshop, Illustrator, and Google Analytics
  • Proficient computer skills, Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel)
  • Good understanding of social media KPIs
  • Familiarity with web design and publishing
  • Excellent multitasking skills
  • Critical thinker and problem-solving skills
  • Serve as social media expert, platform partner, and trend-spotter to bring first-to-market social and digital media opportunities that align with business objectives.
  • Maintain and develop strong professional relationships internally (across departments) and externally (entertainment and licensing partners)
  • Team player
  • Good time-management skills
  • Great interpersonal, presentation and communication skills
  • Personality with convincing skills
  • Patient to work under pressure

Education & Professional Qualification:

  • Post Graduate in Mass Communication/Media/Marketing
  • 2-5 years of experience in advertising agency managing B2B clients.
  • Experience in working in an advertisement agency managing tech clients.
No of Openings: 1
Level: Senior
Experience: 3 to 6 yrs
UG: Any Graduate in Any Specialization
PG: PG Not Required
Doctorate: Doctorate Not Required
Benefits & Perks:

Not Disclosed.

Recruiter Name: HR
Contact Company: Imerit Technology

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