If you live and breathe digital marketing, we want to talk to you. We are looking for a SEO Team Lead to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
Roles & Responsibilities:
- Plan and execute all web, SEO/SEM, marketing database, email, social media and PR Campaigns.
- Design, build and maintain our social media presence.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies.
- Plan, execute, and measure experiments and conversion tests.
- Collaborate with internal teams to create landing pages and optimize user experience.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Instrument conversion points and optimize user funnels.
- Collaborate with agencies and other vendor partners.
- Evaluate emerging technologies.
Required Knowledge & Skills:
- Proven working experience in digital marketing.
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Experience in optimizing landing pages and user funnels.
- Experience with A/B and multivariate experiments.
- Solid knowledge of website analytics tools (e.g., Google Analytics, Omniture, WebTrends).
- Strong analytical skills and data-driven thinking.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
- Should be competent in Reporting, Analysis and to do on-going optimization of all Marketing Channels.
No of Openings: 1
Experience: 3 - 6 yrs
UG: Any Graduate - Any Specialization
PG: PG Not Required.
Doctorate: Doctorate Not Required.
Benefits & Perks:
Recruiter Name: Winniefred Soreng
Contact Company: ProProfs.com
Contact No: +91 9582647568