Popway Innovation LLP, An India based IT Company having its headquarters in Surat and branch office located in USA offers full-services in web development and consulting for businesses. Having 10+ years’ experience, we tend to serve our global clients with our specialized services in Web Development & Internet Technologies. We believe in long term associations & provide ONE STOP SOLUTIONS for all our client’s web needs. Popway excels in creating customized applications which focus primarily on the clients business and processes. Every project developed by Popway is like a dream nurtured.
Roles & Responsibilities:
- Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
- Provide recommendations and execute strategies for content development in coordination with SEO goals - general and keyword specific
- Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Research and analyze competitor advertising links
- Develop and implement link building strategy
- Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
- Writing effective SEO content for blogs, websites and social media accounts will be add on.
Required Knowledge & Skills:
- Proven SEO experience
- Solid understanding of performance marketing, conversion, and online customer acquisition
- English Communication is necessary
- Up-to-date with the latest trends and best practices in SEO and SEM
- Knowledge of ranking factors and search engine algorithms
- In-depth experience with website analytics tools
- Knowledge of Social Media Marketing is PLUS .
Benefits & Perks: