Elegant Infotech has a proven track record of developing successful search engine based marketing strategies. We can use optimization techniques to make your web site more visible and help drive prospective clients to your site. Our SEO team constantly conducts research to better understand the methods search engines use to produce their results. It’s also possible to use Search Engine Optimization to target visitors that are not directly searching for your offering. A certain percentage of search engine users could be potentially interested in your offering before they even consciously decide to start looking. Our talented online market researchers are well versed in techniques used to determine these unexploited target areas. This can potentially produce a higher volume of quality traffic, resulting in an increased conversion rate (percentage of visitors who land on your site and either ‘click’, ‘buy’, ‘download’ or otherwise complete a desired action) and new business for your company.
Roles & Responsibilities:
- Responsible for complete Internet Marketing plan & strategy to increase the visibility of the brand, traffic & leads.
- On-site And off-site SEO experience for increasing the web traffic.
- Advanced Link building skills required Ability to track and monitor results for web-traffic.
- Tracking the links and building SEO reports.
- Site Analysis - Complete technical report of the website. The report includes onpage and offpage factors of the website.
- On-page Knowledge - Knowledge of Alt tags, Title tag, Anchor text, Meta Description, Meta Keywords, Keyword Research, Image Optimization, Content Optimization, Sitemap (HTML & XML), HTML Validation as per w3.org standards. etc.
- Creating high quality backlinks using ethical SEO techniques.
- Content Analysis - Reviewing the content, Special focus on checking for keyword density, keyword prominence and proximity.
- Perform keyword research to optimize existing content and uncover new opportunities.
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
- Provide recommendations and execute strategies for content development in coordination with SEO goals general and keyword specific.
- Work closely with the other team members to meet the goals.
- Also, Knowledge of Google and Instagram paid campaigns is a must.
Required Knowledge & Skills:
- Able to manage multiple projects.
- Excellent writing skills for writing blogs, social media content and prepare content.
- Awareness about various content marketing platforms of the Market Research Industry.
- Able to participate in the market research industry related group discussions, online forums, and targeting audience effectively.
- Effective in troubleshooting, SEO and ranking related issues.
Benefits & Perks: