Overview

Zoo Media is a homegrown media network of 7 agency brands. It includes our flagship Full-Funnel Creative and Performance Digital Agency, FoxyMoron; Digital Transformation Consulting Agency Doyen Oink; Influencer, Creator and Talent Agency, Pollen; Video Content Solutions Agency, The Rabbit Hole; New Age Digital Media Publishing Agency, Mammoth Media; Technology Services and Products Agency, Noesis.Tech and Creative Technology Agency, Phosphene. The future-ready composition of our network agencies allows us to provide integrated, specialized and customized solutions for new age business problems with an in-depth understanding of business challenges across data, content, media, and technology. Our ambition and vision are to be the preferred network of choice for leading businesses globall

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Roles & Responsibilities:

Strategic : 

  • Develop, execute, and optimize cutting-edge media campaigns from conception to launch
  • Review client briefs received & decoded by Associate Managers and Sr. Executives

Communication & Coordination : 

  • Regular touch-base calls and meetings with clients to provide updates, collect feedback, build relationship, understand client's strategic / growth plans and identify upsell opportunities
  • Daily communication with clients to provide updates and collect feedback
  • Ensure timely and prompt action (by the team) basis client feedback
  • Ensure timely and proactive response to client emails (by self and by team)
  • Review accuracy and completeness of information to be shared with account management teams
  • Brainstorm with relevant teams for client pitches and execution of briefs
  • Forecast, plan, and work towards achieving account growth objectives
  • Analysing, undertaking relevant research and interpreting data
  • Ensure ads are creative and displayed appropriately
  • Ongoing optimization efforts to meet campaign objectives, including daily management of campaign budgets, on-site conversion actions, bid management, negative keywords, website and category exclusions, ad creative, and landing page revisions based on performance targets and client objectives.
  • Provide ongoing actionable insights into campaign performance
  • Define, measure, and evaluate relevant paid media KPIs
  • Oversee and manage overall paid media budget
  • Conduct in-depth keyword and website research, ad grouping and audience targeting
  • Build out media buys for various ad platforms and oversee the day-to-day execution of paid media
  • Prior experience in Paid Media and Buying will be preferred
  • Prior team management experience preferred
  • Proven & demonstrable experience of being able to work under pressure and multi-task. Should be comfortable with handling pressure since the role demands it
Required Knowledge & Skills:

Please refer to the description above.

No of Openings: 1
Level: Senior
Experience: 2-3 yrs
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization, Post Graduation Not Required
Doctorate: Doctorate Not Required, Any Doctorate in Any Specialization
Benefits & Perks:

Not Disclosed.

Recruiter Name: Sana Madhiya HR Executive at Zoo Media
Contact Company: Zoo Media

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