We are looking for a master brand storyteller who can lead and navigate Medvarsity`s brand direction with compelling content and storytelling.
Roles & Responsibilities:
- Take brand ownership and devise the brand strategy in line with our brand`s vision , purpose and value proposition.
- Translate brand strategy into brand plan and go-to-market strategy.
- Will be responsible for leveraging the vision, values, and differentiating elements of Medvarsity to tell our story in an easily understandable, compelling narrative that is personalized for various platforms and audiences.
- Develop anecdotes and data and tell stories that exemplify Medvarsity`s brand trajectory and strategic direction.
- Develop new creative, innovative, and out-of-the-box approaches in conveying Medvarsity`s brand essence and our offerings to our audience
- Develop strong understanding of customer behaviour, expectations and emergent opportunities in the ed-tech/eLearning space.
- Promote a culture that supports great creativity through curiosity, exploration, technological innovation, and individual development
- Ensure harmony across all brand communications on the digital brand assets of Medvarsity.
Required Knowledge & Skills:
- Be excited about branding, storytelling and content.
- Be creative and able to work in a fast-paced environment.
- Should have a good understanding of the modern digital landscape.
- Have over 8 years of experience in narrating brand stories for online/technology brands.
- Minimum 3 years experience in leading a team.
Benefits & Perks:
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