Firstcry is Asia’s largest online shopping portal for kids and baby products with more than 150000 products and over 9 lac happy customers. The company has been growing rapidly since its inception in 2010 from 4 members to more than 1200+ employees and the trend continues. With the headquarters in Pune, it also has presence in Delhi, Bangalore & Mumbai. The company is also expanding through the Franchise route, with more than 370+ stores opened across various states in India making it the first largest player in offline stores.

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Roles & Responsibilities:
  • Hands-on with on-page activities including but not limited to keyword research, META details creation, heading tags and content optimization
  • Develop detailed SEO specifications for any new pages/sections coming up on the site and have the same tested against the requirements
  • Identify gaps & opportunities to recommend enhancements for better organic results
  • Experience with working on mobile site for SEO is a must
  • Keep abreast with latest search engine updates and share recommendations to adhere to the updated guidelines
  • Possess an understanding of search engine friendly site structure, URL & directory structure and use the same in different scenarios
  • Co-ordinate within the SEO team and liaise across various other departments
  • Recommendations to devise high-quality link strategies
  • Use various tracking & analytics tools to monitor performance & health of the site, provide reports on a regular basis, and use these insights for optimizing further
Required Knowledge & Skills:
  • Strong Analytical and Reporting Skills
  • Proficiency at MS-Excel and other MS-Office/Open office tools
  • Detail-oriented with the ability to research and organize
  • Previous experience with E-commerce websites will be an added advantage
  • Prior experience with SEO content optimization would be a plus
No of Openings: 1
Level: Senior
Experience: 5-10 yrs
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization
Doctorate: Doctorate Not Required, Any Doctorate in Any Specialization
Benefits & Perks:

Not Disclosed.

Recruiter Name: Rashmi Dantkale Senior HR Executive at Firstcry.com
Contact Company: Firstcry

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