Overview

We are currently hiring for SEM Analyst. Mentioned below are the key job competencies required.

  • Candidates with good communication skills verbal and written
  • Completed Graduation
  • Freshers with Digital Marketing Certification
  • Good with analytical skills and detailed oriented.

Interview Process: (Must have laptop)

  • HR round
  • Case study and email writing round
  • Team Leader round
  • Senior Director round

Note: Interviews and the post-selection process will happen virtually.

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Roles & Responsibilities:
  • Review the ads, keywords and landing pages and check whether they are in alignment with the focus of the campaign
  • Handle, review, and perform daily account responsibilities associated with Google AdWords, Bing and ReachLocal internal platforms for a variety of clients
  • Identify trends and insights to achieve CPL goal benchmarks set in paid search campaigns
  • Troubleshoot issues impacting campaign performance and communicate with customer success manager to clarify and make recommendations accordingly
  • Monitor and administer ReachLocal proprietary dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals
  • Ensure that the assigned campaigns are reviewed within the set timeline of 30 days and achieve set quality benchmark
  • Keep pace with search engine and PPC industry trends and developments
  • Maintaining and monitoring Larger Keywords List, Negative Keyword Mining, Bids and Budget and; diagnose the root cause and come up with solutions to improve campaign performance
  • Build rapport with stakeholders; Send across timely & appropriate communication to the onshore team
  • Participate in scheduled calls with onshore team and share minutes of meeting promptly
Required Knowledge & Skills:
  • Excellent verbal, written and presentation skills
  • Basic MS Word and Excel skills
  • Proven Experience with a digital marketing background
  • Demonstrates expertise with third-party and publisher system administration and modification
  • Excellent analytical and project management skills

Key Attributes

  • Analytical and strategic thinker
  • Ability to prioritize workload and meet targets
  • Very result-oriented, creative, resourceful and exceptionally organized

Qualifications & Experience

  • Full-Time Bachelor's degree
  • 0-2 years of experience in Search Engine Marketing/Advertising, and corporate experience
No of Openings: 1
Level: Manager
Experience: 0 - 1 years
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization
Doctorate: Doctorate Not Required
Benefits & Perks:

Not Disclosed.

Recruiter Name: HR
Contact Company: ReachLocal India

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