We are one of India’s leading English dailies, with a newspaper circulation of over 40 lakhs and an online readership of over 10 million unique users monthly. Our reporters cover a wide range of sections including politics, education, business, technology, automobiles, sports, lifestyle, cities, world and entertainment.
Roles & Responsibilities:
- Create and execute a robust search engine optimization strategy, including a roadmap of initiatives to drive growth
- Leverage the best in breed SEO tools to identify SEO opportunities to invest behind including content gaps, keyword opportunities, vertical search opportunities and more.
- Leverage automation tools to ensure all online content is optimized for our SEO goals.
- Drive the content strategy for blog, website, video, social and other content forms with the goal of improving ranking & growing relevant traffic.
- Drive analytics initiatives to create a culture where everything is measured in real-time and every content decision is monitored from an SEO standpoint.
- Benchmark and monitor competitor performance and activities.
- Learn and stay on top of key trends and best practices in search engine algorithms, competitive landscape, and the industry to develop winning strategies.
Required Knowledge & Skills:
- Passion for Digital marketing
- Conversant with SEO trends
- Knowledge of SEO and digital marketing concepts
- Proficient in MS Office (particularly Excel)
- Excellent communication skills
Benefits & Perks:
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