Overview

We are looking for an experienced PPC Manager to join our digital marketing team who is willing to work towards driving highest traffic and generate Leads for our website. Candidates should have a minimum of 3 years of experience.

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Roles & Responsibilities:

Participate in forming effective paid search strategies

  • Launch and optimize various PPC campaigns
  • Oversee accounts on search platforms (e.g. Google AdWords, Bing)
  • Be involved in keyword selection and audience targeting
  • Monitor budget and adjust bids to gain better ROI
  • Track KPIs to assess performance and pinpoint issues
  • Produce reports for management (e.g. dashboards)
  • Keep abreast of PPC and SEM trends
  • Write attractive and concise copy for adverts
  • Suggest and develop new campaigns across multiple channels
  • Maintain partnerships with PPC ad platforms and vendors
  • Find ways to reduce risk of click fraud
Required Knowledge & Skills:
  • Proven experience as a PPC Manager or Digital Marketing Specialist
  • Experience in data analysis and reporting
  • Knowledge of SEO and digital marketing concepts.
  • Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferred
  • Working knowledge of analytics tools (Google Analytics, Tableau, Web Trends etc.)
  • Understanding of HTML and XML is a plus • Proficient in MS Office (particularly Excel)
  • Excellent communication skills
  • Analytical thinking with strong math skills
  • BSc/BA in Marketing, Digital Media or a related field; AdWords certification is a plusRoles and Responsibilities
No of Openings: 1
Level: Manager
Experience: 3 - 7 years
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization
Doctorate: Doctorate Not Required, Any Doctorate in Any Specialization
Benefits & Perks:

Not Disclosed.

Recruiter Name: Aparna HR Executive at Novel Vista Learning Solutions Pvt Ltd
Contact Company: Novel Vista Learning Solutions

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