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Roles & Responsibilities:
  • Execute customer acquisition, retention, engagement and retargeting campaigns for web and app across channels: Google ads, social media channels (LinkedIn, Youtube, Facebook, Twitter, Instagram etc) display, apple search campaigns etc
  • Must have strong analytical skills with hands on experience in firebase and google analytics.
  • Optimise campaigns to maximise ROI & ROAS with the help of A/B tests, data analysis, identifying trends and insights.
  • Measure and report performance of all digital marketing campaigns, and access against goals (ROI and KPIs)
  • Plan and execute email & affiliate marketing campaigns
  • Monitor and regulate spends across channels based on data analysis and insights.
  • Stay on top of key trends and best practices in digital marketing, competitive landscape, and the industry to develop winning strategies
  • Collaborate with the content and design team to plan effective campaigns.
  • Additional exceptional performance and copywriting skills will be preferred.
Required Knowledge & Skills:

Please refer to the description above.

No of Openings: 1
Level: Manager
Experience: 3-8 yrs
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization, Post Graduation Not Required
Doctorate: Doctorate Not Required, Any Doctorate in Any Specialization
Benefits & Perks:

Not Disclosed.

Recruiter Name: Deepika Tomar Human Resource Manager at Astrotalk
Contact Company: Astrotalk

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