Performance Marketing Executive

Overview

Technology focussed, driven by design and living the digital life, Big Mouth Digital & Media, is a branding and advertising agency. We have worked across varied verticals like Banking, Fashion, Real Estate, etc and have enhanced brands’ identities and in-turn expanded the reach of over 75 clients across the globe. We have delivered more than 300 campaigns and developed over 50 websites and designed more than 50 new brand identities.

Tagged as: A/B Testing, Campaign Management, Campaign Manager, Digital Advertising, Digital Marketing, Digital Marketing Manager, Explainer Video, Marketing Campaigns, Marketing Manager, Performance Optimization, Search Engine Marketing, Search Engine Optimization, Search Engine Optimization Expert, Social Media, Social Media Campaign

Roles & Responsibilities:

• Execute digital marketing campaigns across web, app, search, display and social advertising to drive conversions on the portal.
• Manage weekly metrics reporting across digital channels.
• Manage end-to-end process of campaign creation, including the setting up of ad sets, audience targeting, ad copy, creative review and bid adjustments.
• Continually review campaign performance and provide recommendations to optimise overall spend and performance.
• Develop, oversee, and evaluate the implementation of A/B test campaigns.
• Identify trends and insights; keep abreast of new social media or web technologies, and digital marketing trends.
• Implement these new technologies in developing new campaigns.

Required Knowledge & Skills:

Please Refer to the description above