The Indus Valley is a B2C kitchenware brand that provides reliable all Natural cookware products for Indian homes. We focus on designing and developing products based on customer input and market gap analysis. Raised seed funding of 1.05 Cr from The Chennai Angels in July 2019 and a follow up round of 2.5 Cr in March 2020.
Roles & Responsibilities:
- Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
- Develop and monitor campaign budget. Measure ROI and KPI's .
- Prepare and manage the digital marketing budget
- Plan and manage our social media platforms.
- Prepare accurate reports on our marketing campaigns overall performance.
- Coordinate with advertising and media experts to improve marketing results.
- Identify the latest trends and technologies affecting our industry.
- Evaluate important metrics that affect our website traffic, service quotas, and target audience.
- Track and measure SEO and Google Analytics metrics and provide reports
- Work with your team to brainstorm new and innovative growth strategies.
- Oversee and manage all contests, giveaways, and other digital projects.
Required Knowledge & Skills:
- We are expecting you to have experience and a big passion for digital technologies and various digital marketing channels.
- Bachelors degree in Marketing or relevant field.
- A minimum of 3 years experience in a digital marketing or advertising position.
- In-depth knowledge of various social media platforms, best practices, and website analytics.
- Highly creative with excellent analytical abilities.
- Outstanding communication and interpersonal skills.
- Up-to-date on the latest trends and technologies in digital marketing.
- Hands-on experience with SEO, Google Analytics and CRM software
Benefits & Perks:
- Paid Maternity/Paternity leave.
Please Note: JobsFrontier does not guarantee/commit any job directly or indirectly and does not arrange any interview calls or send any appointment letter directly. Read more