Overview

Vinove Software & Services is an ISO 9001:2008 and NASSCOM Certified IT Co. with 15+ years of experience in the Web & mobile industry. Being a specialized firm for providing web services and solutions, we have mastered in dealing with both, National & International Clients. Vinove serves as an umbrella for its top-notch ocular products and services because of its extensive background of using focused and proven strategies with technologies for all business requirements. Vinove is uniquely a strong combination of knowledge and experience. Its culture boasts of passionate, innovative and meticulous professionals.

A Web and Mobile based IT Solution provider with offices in India, UK & USA.

Our service portfolio includes fully customized web design and application development, Mobile Apps eBusiness Solutions.

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Roles & Responsibilities:
  • You will lead a team of content marketers, SEO, SMO and will be responsible to mentor, manage and train it
  • Collaborate with various functions to deliver a content marketing strategy
  • Conceive, create, distribute and promote various marketing resources after understanding the customer buying cycle, various customer segments and pain areas of sales team
  • This role is a combination of people management as well as hands-on delivery
  • Repurposing and creating marketing assets which are shareable and downloadable
  • Content writing - Produce downloadable and shareable content (focussed on Technology) in terms of whitepapers, ebooks, articles etc.
  • Accountable for social media marketing and using different channels to generate leads as per the defined targets- Build, develop and execute Digital Campaigns (Display, SEO, SEM)
  • Improving the usability, design, content and conversion of the company website
  • Responsibility for planning and budgetary control of all digital marketing
  • Evaluating customer research, market conditions and competitor data.
  • Review new technologies and keep the company at the forefront of developments in digital marketing.
Required Knowledge & Skills:
  • MBA (Marketing/Strategy) with 8-12 years of experience.
  • Self-motivated with a passion for digital and content marketing
  • Multitasker with an ability to get the job done with minimal supervision
  • Managerial skills, attention to detail, multitasking, proficient writing and editing, analytical bent of mind and fair amount of technical skills in terms of marketing automation and blogging software
  • Comfortable with a rapidly changing environment.
  • Sound understanding of content marketing principles and ability to create marketing resources with an objective to aid sales funnel
  • Flair for writing premium marketing resources including white papers, collaterals, newsletters, presentations, blogs, website content
  • Excellent written and verbal communications, proficiency in English language is a must
  • Prior experience in writing blogs and articles
  • Knowledge and prior experience of marketing automation software preferably HubSpot (not a must)
  • Understanding of key metrics to measure the success of digital marketing initiatives.
  • Prior experience in a B2B company (preferably IT industry) in Marketing is a must specializing in Pay Per Click (PPC)
No of Openings: 1
Level: Manager
Experience: 6 - 11 years
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization, Post Graduation Not Required
Doctorate: Doctorate Not Required
Benefits & Perks:

Not Disclosed.

Recruiter Name: HR
Contact Company: Vinove

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