Overview

We are looking for highly driven individuals who love challenges and want to change the world. There is never a dull moment at Fitternity, we all thrive towards a common goal of making world a fitter place. We believe in fast-track career growth with accountability and high-performing team culture.

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Roles & Responsibilities:
  • Conceptualize and devise mobile app marketing strategies to drive high-quality user acquisitions, constantly source, evaluate and test new user acquisition channels to grow and diversify sources of traffic
  • Focus on driving downloads from non paid channels, platforms or programs
  • Deliver digital marketing strategies to grow our customer base and drive engagement and repeat usage
  • Ensure all campaigns are planned, tracked and operated towards specific business and growth objectives.
  • Measure and continue to improve tracking, attribution, and overall data access to analyze key metrics including the cost to acquire, quality of the traffic by source, and return on investment
  • Plan and manage the budget to achieve optimum ROI per acquisition
  • Analyze campaign performance and conversion, as well as mine data insights across the member database to look for trends
  • Stay updated with the new tools, trends and best practices in handling owned channels and also optimize variety of technology partnerships and manage external agencies
Required Knowledge & Skills:
  • 1-4 years of experience
  • Graduate
  • Experience in marketing automation systems like Clevertap/Adobe Marketing Cloud and Mobile Engagement Platforms like Branch/AppsFlyer etc
  • Comfortable working with product and technology teams for various marketing tech projects
  • Proven problem solving & data analysis skills
  • Excellent communication skills with content experience
  • Out of the box creative thinking
No of Openings: 1
Level: Executive
Experience: 1-4 yrs
UG: Any Graduate in Any Specialization
PG: Post Graduation Not Required, Any Postgraduate in Any Specialization
Doctorate: Doctorate Not Required, Any Doctorate in Any Specialization
Benefits & Perks:

Not Disclosed.

Recruiter Name: Sakshi HR Manager at Fitternity
Contact Company: Fitternity

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