Overview

We are looking for a Head of Marketing responsibilities include developing plans to help establish our brand, allocating resources to different projects and setting short-term and long-term department goals. If you- re a skilled Marketing strategist, able to inspire your team members, we- d like to meet you.

Ultimately, you will be responsible for the Marketing department ensuring that the brand goes global.

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Roles & Responsibilities:
  • Crafting strategies for all Marketing aspects including Digital, Advertising, Communications and Creative plans.
  • Strategize digital marketing plans to increase brand awareness through Precision Marketing on LinkedIn and targeting our prospective clients
  • Creating awareness about the product in the Industry by identifying key Events/Exhibitions/Conferences and proposing to attend the same.
  • Ensuring enhanced brand awareness by finding the right Sponsorships/Speakerships and other branding opportunities.
  • Carefully designing and creating a buzz in the industry to ensure Brand Building
  • Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
  • Organizing and drafting of the content to be shared by key people at forums/plenaries
  • Preparing and managing monthly, quarterly and annual budgets for the Marketing department
  • Setting, monitoring and reporting on team goals
  • Prepare and manage monthly, quarterly and annual budgets for the Marketing department
  • Set, monitor and report on team goals
  • Design branding, positioning and pricing strategies
  • Analyze consumer behavior and determine customer personas
  • Identify opportunities to reach new market segments and expand market share
  • Craft quarterly and annual hiring plans
  • Monitor competition (acquisitions, pricing changes and new products and features)
  • Coordinate sales and marketing efforts to boost brand awareness
  • Participate in the quarterly and annual planning of company objective
  • Overseeing and developing marketing campaigns
  • Conducting research and analysing data to identify and define audiences
  • Devising and presenting ideas and strategies
  • Promotional activities
  • Compiling and distributing financial and statistical information
  • Writing and proofreading creative copy
  • Maintaining websites and looking at data analytics
Required Knowledge & Skills:
  • Experience running successful marketing campaigns
  • Solid knowledge of web analytics and Google Adwords
  • Experience with CRM software
  • Leadership skills with the ability to set and prioritize goals
  • Analytical mind
  • Adaptability
  • Strong attention to detail
  • Good organisation and planning skills
  • Creativity and writing skills
  • Commercial awareness
  • Numerical skills
  • IT skills
  • Good teamwork skills.
  • Communication skills and networking ability.
No of Openings: 1
Level: Senior
Experience: 5-7 yrs
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization, Post Graduation Not Required
Doctorate: Doctorate Not Required
Benefits & Perks:

Not Disclosed

Recruiter Name: Saboo Khan Assistant Manager - HR & Admin at Cargoflash
Contact Company: Cargoflash

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