Overview

Crimson is best defined as an organization that encourages innovation, employs creativity, and implements invention of nascent yet brilliant ideas, out-of-the-box strategies, and creative renditions of minds that work together to progress steadily.

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Roles & Responsibilities:
  • Overall responsible for outbound PR across all markets to gain maximum brand visibility.
  • Own the brand voice and enable it across the company - how/when/who to communicate with.
  • Work with the rest of the marketing function on company blogs, Social media page newsletters, videos, etc.
  • Own the applications and execution for industry awards, events, conferences, etc. to build external outreach for the brand.
  • Craft and send regular newsletters with company updates
  • Network with industry experts and potential clients to drive brand awareness. Familiarity with B2B and B2C advertising campaigns.
  • Track ROI for marketing campaigns and Ad spend through different monitoring channels
  • Analytical, with the ability to interpret information, news, data and research quickly - and distil the most important/relevant information to inform unique and innovative new content and creation ideas.
  • Conceptualize themes proactively in conjunction with Creative and Events team internally.
  • Assures all posts and creative are compliant and meet brand guidelines.
Required Knowledge & Skills:
  • Proven success in writing professional web and marketing copy, with the ability to produce compelling and optimized copy while maintaining brand messaging, persuasiveness and readability
  • Excellent knowledge of marketing, social media and digital platforms.
  • Strong capability to both develops a strong digital marketing strategy as well as translating the same in to a campaign creative direction.
  • Quick learner and capability to make use of ongoing developments in digital platforms to unleash creative marketing

Key Skills:

  • Exceptional communication skills
  • Creative thinking
  • Interpersonal skills
  • Tech Savvy
  • Content management
No of Openings: 1
Level: Manager
Experience: 5 - 9 years
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization
Doctorate: Doctorate Not Required
Benefits & Perks:

Not Disclosed.

Recruiter Name: HR
Contact Company: Crimson Interactive

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