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Roles & Responsibilities:
  •  Building the performance ads strategy
  • Monthly & Quarterly media planning
  • Plan and execute all digital marketing, including SEM, social media and display advertising campaigns
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • You develop performance improvement plans, coaching agendas, training materials, and progress tracking methods
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  • Ideation, planning, optimization and performance analysis for upper, middle and bottom funnel digital media campaigns
Required Knowledge & Skills:
  • Degree in marketing from a reputed institution
  • Proven working experience in digital marketing
  • Strong analytical skills and data-driven thinking
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Working knowledge of ad serving tools
  • Solid knowledge of website analytics tools
  • Experience in setting up and optimizing Google Adwords campaigns
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Experience in optimizing landing pages and user funnels
No of Openings: 1
Level: Manager
Experience: 8-15 yrs
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization
Doctorate: Doctorate Not Required, Any Doctorate in Any Specialization
Benefits & Perks:

Not Disclosed.

Recruiter Name: HR
Contact Company: Pokerbaazi

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