Graphic Designer – Digital Marketing Campaign

Overview

Designing for Digital Marketing Campaigns.

Tagged as: Adobe InDesign, Adobe Photoshop, Assistant Graphic Designer, Associate Graphic Designer, Brochures Design, Creative Graphic Designer, Graphic Designer, Graphic Designing, Infographic Design, Landing Page Design, Logo Design, Product Design, Senior Graphic Artist, Senior Graphic Designer, Video Marketing

Roles & Responsibilities:

• Review design briefs and conceptualize visuals based on requirements
• Create illustrations, logos, digital marketing banner assets & animated videos for performance marketing consumption
• Prepare rough drafts and present ideas to stakeholders using different styles, appropriate colors, and layouts
• Actively participate in brainstorming sessions to come up with new design perspectives, ideas, and style guides for particular campaigns
• Ensure that all designs align with the brand image, while also meeting the objectives of the digital campaigns
• Collaborate with digital strategists to transform wireframes into end creatives
• Keep up to date with graphic design technologies, techniques, and modern trends to deliver cutting edge work
• Work closely with the creative team, creative agencies, and the digital marketing team to align on brand objectives

Required Knowledge & Skills:

• Proven e-commerce experience in a studio, agency, or freelance setting with core focus on digital-first creatives
• Strong portfolio demonstrating design skills across static, gif and video assets across digital platforms like Google, Facebook etc
• Expertise in design software and technologies such as Sketch, InVision, and Adobe Creative Suite
• Detail-oriented individual who has a keen eye for aesthetics and details
• Ability to uphold brand style guidelines
• Self-starter with the ability to work independently and collaborate with a team
• Manage time effectively, ability to multi-task, and meet deadlines
• Experience working with HTML5 creative assets would be a plus