Overview

PipeCandy is building a market/industry intelligence product that combines sophisticated ML/AI algorithms with deep sector intelligence focused on eCommerce and Digital Native companies.

The Campaign Executive will be responsible for executing and managing outbound campaign initiatives for PipeCandy’s customers.

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Roles & Responsibilities:
  • Get on customer calls to understand their business context and campaign goals
  • Craft client-specific outbound strategies
  • Draft personalized email sequences
  • Execute campaigns, analyze how they perform and make course corrections (content, target audience, etc.) as needed
  • Regularly track the campaign performance metrics - responses, opens, clicks, etc. on a dashboard, keep the customer appraised about the performance and plan of action on bi-weekly calls
  • Evaluate tools for outbound campaigns & account intelligence
Required Knowledge & Skills:
  • Basic knowledge of MS Excel/Google sheets
  • Ability to understand and articulate problems, approaches and ideas
  • Metrics mindset - Framing conversations, arguments & execution plans that revolve around 'measurability'

Qualifications & Competencies :

  • 0-2 year(s) of experience in the marketing function
  • Demonstrable proof of expertise as a hands-on contributor
  • Command over spoken and written forms of English
No of Openings: 1
Level: Executive
Experience: 0-2 yrs
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization, Post Graduation Not Required
Doctorate: Doctorate Not Required.
Benefits & Perks:
  • Flat organization structure with an opportunity to work very closely with the founders
  • Access to learning, training sessions outside of your immediate line of work
  • Access to group kindle account with latest titles
  • Stocked pantry, of course
Recruiter Name: Nivedita Member - Business Staff at PipeCandy Technologies
Contact Company: PipeCandy Technologies

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