Overview

Responsible for creating email marketing campaigns to promote a product & service. Determines target audience devises campaign and launches email campaign to create a buzz or generate leads for the business.

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Roles & Responsibilities:
  • Create email marketing campaigns to promote products or services.
  • Ensure marketing message is conveyed clearly and delivered properly to prospects.
  • Ensure messages are sent in proper form and template.
  • Proofread emails for clarity, grammar, and spelling.
  • Develop a personalization strategy.
  • Include specific graphics, incentives, and detailed descriptions.
  • Review messages for brevity.
  • Send messages to those who have opted in for messages.
  • Ensure messages are mobile-friendly.
  • Create a database of emails for lead generation.
  • Follow up on interested respondents.
  • Purge non-deliverable email addresses and opt-outs.
  • Include persuasive 'call-to-actions' in advertisements and promotions.
  • Place orders for products.
  • Design and write press releases.
  • Track and analyze direct and interactive marketing campaigns.
  • Use statistical analysis and reports to create campaigns.
  • Coordinate and monitor the maintenance, integrity, and security of several databases.
  • Develop and code the list segmentation for all direct and interactive marketing campaigns and communicate requirements to the primary database vendor.
Required Knowledge & Skills:

Please refer to the description above.

No of Openings: 1
Level: Senior
Experience: 2-6 yrs
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization, Post Graduation Not Required
Doctorate: Doctorate Not Required, Any Doctorate in Any Specialization
Benefits & Perks:

Not Disclosed.

Recruiter Name: Khyati Sagar HR at AppIt Simple
Contact Company: AppIt Simple
Contact No: +91 7990734785.
Email: hr@appitsimple.com

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