Overview

A SaaS product, SocialPilot is a comprehensive social media marketing tool that helps professionals, teams, and businesses automate their social media management. It helps customers at every step – right from publishing posts on their profiles to analyzing their posts’ performance.

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Roles & Responsibilities:
  •  Understand the competitive landscape - be an expert on our competition and how they are positioned
  • Collaborate with product management and marketing communications to develop product positioning and messaging that resonates with our target buyer personas
  • Deploy successful marketing campaigns and own their implementation from ideation to execution
  • Experiment with a variety of organic and paid acquisition
  • Coordinate periodic calls with selected customers to review business issues
  • Produce valuable and engaging content for our website and blog that attracts and converts our target groups
  • Build strategic relationships with key customers
  • Be in charge of the marketing budget
  • Measure and report performance of marketing campaigns, gain insight and assess against goals
Required Knowledge & Skills:
  • 7+ years of experience as a product marketing manager with SaaS/product-oriented technology company
  • Must from SaaS (Product Based) Company
  • Excellent written and verbal communication skills
  • Ability to build a goal-oriented marketing strategy and lead execution with a team
  • Hands-on experience in digital marketing and Inbound Marketing
  • Must have hands-on SEO, PPC, Email Marketing, Content Marketing etc
  • Proven track record of strong problem-solving ability, metrics-driven thinking, and data-driven decision making
No of Openings: 1
Level: Senior
Experience: 7-10 yrs
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization, Post Graduation Not Required
Doctorate: Doctorate Not Required
Benefits & Perks:

Not Disclosed.

Recruiter Name: Ripal Patel HR at SocialPilot
Contact Company: SocialPilot

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