Digital Marketing Specialist

Overview

We are always on the lookout for open-minded, sharp, ambitious, creative solvers & makers to become a part of our team. If this sounds like you, we’d love to have you!

Tagged as: Campaign Management, Communications Manager, Digital Marketing, Digital Marketing Executive, Facebook Marketing, Influencer Marketing, Instagram Marketing, LinkedIn Marketing, Marketing Campaigns, Marketing Management, Search Engine Marketing, Search Engine Optimization, Social Media, Social Media Campaign, Twitter Marketing

Roles & Responsibilities:

How your every day is going to look like?

• Promote, promote and simply promote
• Establish relationship with the online community by identifying key influencers & communities that fit our internal strategies
• Hypothesize, prioritize and test innovative growth strategies
• Focus on growth, addicted to metrics concerning B2B plan of action
• Develop, implement and manage our social media department
• Curate a list of platforms to promote Tailwebs on social media, blogs,Q&A forums, etc.
• Perform market analysis, research on the competition and competitors
• Define the most important social media KPIs
• Manage and oversee social media content
• Measure the success of every media campaign-
• Stay up to date with the latest social media best practices and technologies
• Attend educational conferences
• Work with designers to ensure content is informative and appealing
• Collaborate with Marketing and Product Development teams
• Monitor SEO and user engagement and suggest content optimization
• Communicate with industry professionals and influencers via social media to create a strong network
• Provide constructive feedback with the concerned department.

Required Knowledge & Skills:

What your key requirements look like :

• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest,Instagram, Google+ and other social media best practices.
• Experience with dealing and overseeing client requirements.
• Understanding of sales.
• Social Media Strategist using social media for brand awareness and impressions.
• Excellent knowledge/experience in content strategy making.
• Understanding of SEO and web traffic metrics.
• Experience with doing audience and buyer persona research.
• Good understanding of social media KPIs.
• Familiarity with web design and publishing.
• Excellent multitasking skills.
• Critical thinker, problem-solving skills and team player.
• Great interpersonal, presentation and communication skills.
• Graduate degree in Marketing or relevant field.