We are looking for a Digital Marketing Specialist to direct and oversee our Online Marketing around our E-commerce Brands.
NOTE: If you are less experienced but have Zeal to deliver the best …you have an edge.
Roles & Responsibilities:
- Should have experience handling B2C E-commerce Brand.
- Hands on to design implement and monitor effective marketing strategies that align with our
- Traffic generation across all our products using paid channels using PPC, PPV and CPA techniques.
- Ideal candidate who has a solid Marketing background and work experience managing a variety of promotional projects end-to-end, including advertising campaigns and digital marketing techniques.
- Play a significant role shaping the company’s strategic marketing planning and help achieve sales aggressive goals.
- To ensure that the Online Marketing activities contribute to our Brands long-term success.
- Setting strategies and managing Search Engine Optimization (SEO), Affiliate Marketing, Email Marketing,
- Lead Generation and Mobile marketing to generate higher unique visitors.
- Manage website analytics for improving user experience, content/creative management.
- Generate comprehensive regular reports on digital initiatives to enable data-driven decision making..
- Research and recommend best practices within the industry and amongst competitors. Spot digital trends and capitalize relevant ones.
- Develop and implement a cohesive marketing plan to increase brand awareness
- Track competitor’s activities and do competitive analysis.
Required Knowledge & Skills:
- Proven work experience or Zeal to deliver.
- Demonstrable experience designing and implementing successful marketing campaigns.
- Experience with CRM software and digital marketing tools, social media techniques.
- Excellent communication skills
- Strong analytical and project management skills
- Strategic mind set, with ability to make quick decisions
- Brand management
- Business development
- Advertising strategy and new channel development
- Consumer communications / channel communication
- Multiple Industry marketing experience
Benefits & Perks:
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