Overview

We are a 9 years old IT/ITES company situated in Salt Lake Sec-V, Kolkata. And we are currently looking for a dynamic and energetic Digital Marketing Manager for our organisation having minimum of 4years of experience in the same position.

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Roles & Responsibilities:
  • Digital Marketing Manager is responsible for planning, implementing, managing and monitoring company's Social Media strategy in order to increase brand awareness, improve Marketing efforts and increase sales.
  • Digital Marketing Manager will administer our companies' social media marketing and advertising.
  • Digital Marketing Manager has to design and Promote effective Advertising Campaigns for the company on Facebook, Instagram, Linkedin and other Social Media Platforms to generate more number of leads.
  • Administration includes along with: -Deliberate planning, strategy and goal setting -Development of brand awareness and online reputation -Content management (including website) -SEO (Search Engine Optimization),
  • Accountable for defining strategy and executing comprehensive SEO and Digital Marketing across several websites and in support of company goals.
  • Proficient in web analytics applications (Google Analytics) and Webmaster tools.
  • Worked on Google sheet ad words.
  • Add set-up, worked on LinkedIn, Facebook. YouTube Marketing,SEO
Required Knowledge & Skills:
  • Plan and execute Landing page, AdWords, Social Media PPC advertising campaigns. (by coordinating with multiple agencies/vendors and get work done through them)
  • Keyword research & keyword optimisation
  • Getting content written / edited from content writers, and getting the tasks done by SMO executives.
  • Posting content on WordPress site / blog / social media sites
  • Experience in managing Website, SEO, email marketing, blogging, will be added benefit for this position
  • AdWords or PPC Optimize spends and performance based on the data insights in Analytics reports.
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Help generate quality traffic to all content sources to the outside world thereby helping in building a healthy Pipe for Sales.
No of Openings: 1
Level: Manager
Experience: 2-5 yrs
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization, Post Graduation Not Required
Doctorate: Doctorate Not Required, Any Doctorate in Any Specialization
Benefits & Perks:

Not Disclosed.

Recruiter Name: Ankita Roy Chowdhury Team Lead - Human Resource at VAP Technology Pvt Ltd
Contact Company: VAP Technology

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