Overview

In India, we are pioneers in providing holistic parenting content in English and in a regional language, Tamil. We reach out to all segments of parents – from parents of infants to parents of teens through our magazines, online portal and apps.

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Roles & Responsibilities:
  • Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising.
  • Maintaining ParentCircle social media presence across all digital channels.
  • Developing, monitoring, writing and updating product content contained on ParentCircle eCommerce portal.
  • Developing subject matter expertise in assigned product categories and taking ownership of daily business administration on assigned accounts.
  • Cultivating standards, systems and best practices for content creation, distribution, maintenance, and new product listings.
  • Working with product management, sales, graphics, and other relevant departments to provide updated content for assigned accounts to be shared across eCommerce platforms.
  • Possessing a comprehensive understanding of account-specific SEO best practices, pricing policies, media assets, inventory and/or pre-orders.
  • Having the ability to multi-task, prioritize and successfully meet several deadlines at once while maintaining attention to detail.
  • Possessing a strong knowledge of the eCommerce space including competitive strategies, marketing strategies, product development, consumer research, usability best practices and industry trends.
  • Using Spreadsheets or Excel (pivot tables, vlookups etc) in addition to web analytics to stay organized and monitor changes in product sales and identify opportunities for improvement.
Required Knowledge & Skills:
  • Graduate from a college or university of repute with 6 - 10 years of experience in a similar role.
  • Experience in presentation, content, SEO, maintenance, catalog and overall business health of key products and services being sold.
No of Openings: 1
Level: Manager
Experience: 6-10 yrs
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization
Doctorate: Any Doctorate in Any Specialization
Benefits & Perks:

Not Disclosed.

Recruiter Name: Balaji Senior HR at Shri Harini Media Ltd
Contact Company: ParentCircle

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