Overview

What is Digital Marketing Manager job @ NCrypted? Digital Marketing Manager is in charge of planning and managing marketing campaigns that

  • promote a company’s brand, products, and services. Their duties include planning campaigns,
  • analyzing metrics, and identifying trends. They typically have experience in art direction and
  • social media. Plan and execute all digital marketing activities, including SEO/SEM, marketing
  • database, email, social media and display advertising campaigns.

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Roles & Responsibilities:
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Required Knowledge & Skills:
  • BS/MS degree in marketing or a related field
  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Solid grip and knowledge on search engine algorithms, SEO on page/off page, ranking factors, content marketing, proven track record of SEO organic ranking
  • UI/UX understanding, Paid SEM, social media marketing.
  • Experience in setting up and optimizing Google Adwords campaigns
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement
No of Openings: 1
Level: Manager
Experience: 0 to 3 yrs
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization, Post Graduation Not Required
Doctorate: Doctorate Not Required, Any Doctorate in Any Specialization
Benefits & Perks:

Not Disclosed.

Recruiter Name: HR
Contact Company: NCrypted Technologies

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