Overview

We are an ed-tech company that offers programs in career critical competencies such as Analytics, Data Science, Big Data, Machine Learning, Artificial Intelligence, Cloud Computing and more. Our programs are taken by thousands of professionals every year who build competencies in these emerging areas to secure and grow their careers.We are on a mission to make professionals proficient and future ready. At Great Learning, our programs always focus on the next frontier of growth in industry and currently straddle across Analytics, Data Science, Big Data, Machine Learning, Artificial Intelligence, Cloud Computing and more!

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Roles & Responsibilities:
  • Design and oversee all aspects of our digital marketing efforts including our marketing database, email, search and display advertising campaigns
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) to take timely actions in order to maximize output
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create digital assets and optimize user experience to maximize conversions
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Collaborate with external agencies and vendor partners
  • Identify the latest trends and technologies affecting our industry
Required Knowledge & Skills:
  • Masters degree in Marketing or relevant field
  • A minimum of 1 year relevant experience
  • Excellent analytical abilities
  • Outstanding communication and interpersonal skills
  • Up-to-date on the latest trends and technologies in digital marketing
No of Openings: 5
Level: Manager
Experience: 1 - 6 years
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization
Doctorate: Doctorate Not Required, Any Doctorate in Any Specialization
Benefits & Perks:

Not Disclosed.

Recruiter Name: Vishal Beotra Manager, People Operations at GREAT LAKES E-LEARNING SERVICES PRIVATE LIMITED
Contact Company: Great Learning
Email: careers@greatlearnin.in

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