Overview

Leading a team of Social Media Specialist .

Location : Chennai – Corporate Office

Reporting to : Director.

Interested candidates can send your CV’s

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Roles & Responsibilities:
  • Develops digital marketing strategy by studying market indicators, tracking changes in supply and demand, identifying prospective students and their current and future needs, and monitoring the competition.
  • Plan and is able executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
  • Designs, builds, and maintains our social media presence.
  • Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
  • Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
  • Identifies trends and insights, and optimizes spend and performance based on the insights.
  • Brainstorms new and creative growth strategies through digital marketing.
  • Plans, executes, and measures experiments and conversion tests.
  • Collaborates with internal teams to create landing pages and optimize user experience.
  • Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Identifies critical conversion points and drop off points and optimizes user funnels.
  • Develops digital marketing staff by providing information, training opportunities, and experiential growth opportunities.
Required Knowledge & Skills:
  • Degree with a decent experience of 5-8 years in the related field.
  • Must have expertise and thought leadership when it comes to digital marketing, marketing tech, SEO, and its best practices.
  • Robust experience in brand positioning and marketing to drive aggressive sales.
  • Willingness to learn and attention to detail.
  • Go-getter who looks forward to a Hands-on role with strong analytical skills and data-driven thinking.
  • Experience in setting up and optimizing Facebook, Linkedin & Google AdWords campaigns etc.
  • Good working knowledge of MS-Office, particularly Excel and PowerPoint.
  • Google Adwords Certification required.
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
  • Good understanding of email and social media marketing.
  • Good knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends etc).
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
  • Comfort working in a fast paced, dynamic and often ambiguous environment where multi-tasking & prioritizing is highly essential.
No of Openings: 1
Level: Manager
Experience: 3-10 yrs
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization, Post Graduation Not Required
Doctorate: Doctorate Not Required, Any Doctorate in Any Specialization
Benefits & Perks:

Not Disclosed.

Recruiter Name: Ambika S Assistant Vice President - HR at AGS Cinemas
Contact Company: AGS Cinemas

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