Digital Marketing Executive

Overview

CUNIX is a Management Consulting Firm and CMMI Institute Partner. We are head-quartered in Financial Capital of India, Mumbai. We operate in all parts of the country and also have a local presence in Chennai, Bengaluru, Pune, Ahmedabad, Delhi/NCR, Hyderabad. We are also working in 19+ countries including USA, China, Mexico.

Tagged as: Campaign Management, Digital Marketing, Digital Marketing Executive, Facebook Marketing, Google Ads, LinkedIn Marketing, Marketing Campaigns, Online Marketing, PPC Campaign, Search Engine Marketing, Search Engine Optimization, Senior Digital Marketing Executive, Social Media Campaign, Twitter Marketing, Web Analytics

Roles & Responsibilities:

• Assist in the formulation of strategies to build a lasting digital connection with Client.
• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
• Forecast marketing campaign growth and ROI for marketing campaigns
• Develop and manage projects and team members, including, reviewing own work, adhering closely to deadlines and to budget, developing and revising ideas, and implementing projects
• Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information
• Be actively involved in SEO efforts (keyword, image optimization, link building strategies, content marketing etc.)
• Manage and improve online content, considering SEO and Google Analytics
• Monitor competition and provide suggestions for improvement
• Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
• Prepare promotional emails and organize their distribution through various channels
• Provide creative ideas for content marketing and update website
• Collaborate with designers to improve user experience
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date
• Maintain partnerships with media agencies and vendors
• Drive traffic to company pages

Required Knowledge & Skills:

Please refer to the description above.