Overview

We are hiring for Digital Marketing Executive with Anand Rathi Shares & Stock Brokers Ltd for Mumbai location.

 

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Roles & Responsibilities:
  • Execute and monitor paid digital marketing campaigns including social media and Google Ads
  • Track, report, and measure website analytics using web analytics tools (Google Analytics, WebTrends etc.)
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords
  • Assisting the team in the creation of high quality, informative SEO content
  • Constant monitoring of investment platforms (Web and mobile), identify functional errors and report
  • Assist in content strategy for marketing collaterals such as landing pages, mailers, Ad posts etc.
  • Drive the digital customer journey by organizing its distribution through various channels
  • Co-ordinate with digital agencies to get things done adhering to the timeframe
  • Supporting in conceptualizing innovative marketing campaigns for lead generation and product promotion
  • Co-ordinate with product heads and assist in delivering their requirements
  • Constant monitoring of Investment Services website, analyse the website on timely basis and fix bugs after proper identification
  • Managing and modifying content of the web pages as and when required
  • Co-ordinate with internal team (designers, developers and CRM team) for creatives, HTML files, integration and testing
  • Co-ordinating with vendors for new and innovative customer acquisition campaigns
  • Observing and keeping a check on website and investment platforms of competitors
    Maintaining monthly lead and conversion reports
Required Knowledge & Skills:

Please refer to the description above.

No of Openings: 1
Level: Executive
Experience: 3 - 8 years
UG: Any Graduate - Any Specialization
PG: Any Postgraduate in Any Specialization, Post Graduation Not Required
Doctorate: Doctorate Not Required
Benefits & Perks:

Not Disclosed

Recruiter Name: Veena Mapuskar
Contact Company: Anand Rathi Financial Services Ltd.
Contact No: +91 9969819300

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