Our sole mission is to create strong brands and nurture them through our undeterred commitment, practicing technological superiority and creative excellence as modus operandi.
Job Location: Chennai/ Pune
Roles & Responsibilities:
Business Strategy, Direction & Positioning :
- The ability to work to establish a content strategy that is in sync with the brand's philosophy and objectives across multiple platforms like Facebook, Twitter, YouTube, Pinterest, Instagram, Mobile and devise strategic content while upholding creativity standards of the agency.
- Monitor digital and new media industry trends and competitor offerings to identify potential business avenues and improve current offerings that lead to better value for customers and higher financial value for 88GB.
- Driving innovation and creativity for the brands on board.
- Campaign content creation on various digital platforms like Facebook, Twitter, YouTube, Pinterest,Instagram.
- Conducting adequate research and gathering relevant material for interactive content development.
- Develop innovative solutions including content management and maintenance of the brand's digital platforms.
- Creating innovative buzz around the brand, its product promotions, launches and brand-sponsored events.
- Utilize Analytics to analyze and monitor the effectiveness of various aspects of the campaign such as community, traffic, conversations and engagements, leads and conversions.
Required Knowledge & Skills:
- Good Understanding of the Digital Marketing Landscape.
- Work on brand projects and contribute to the creation of digital experiences.
- Manage work efficiently, generate ideas collaboratively with the team, and must have a passion for content. The Solutions Strategist will work across multiple platforms to drive engagement and positive customer behavior.
Benefits & Perks:
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