Overview

Job Location: Bavdhan, Pune

Industry Type: Digital Marketing

Qualification: Bachelors degree in English, Journalism, or a related field coupled with excellent English proficiency

Salary Range: As per Industry Standards

Experience: Must have at least 2+ years of experience as a Copy/ Content Writer

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Roles & Responsibilities:
  • Creating different content types for domestic as well as international clients.
  • Responsible for both short and long-form content writing for digital marketing such as web page copy, blog posts, meta-descriptions, landing page copy, emails, event descriptions etc.
  • Leverage messaging, positioning, and value propositions to write emails, web copy, white papers, brochures, presentation scripts.
  • Create and draft content for the company's content properties such as blogs, Case Studies and White Paper.
  • Create Blog Integrations, Media Channels in LinkedIn / Twitter.
  • Contribute towards developing and executing the monthly content strategy.
  • Support Digital Marketing team in drafting articles for publishing in the media, drafting press releases, press announcements, etc.
  • Can draft scripts for video communication
  • Follow and implement best practices for content optimization such as using relevant keywords, etc.
  • Collaborate with the growth marketing team on content distribution, content optimization, and SEO.
  • Work and collaborate with the relevant people across departments to source information.
  • Work with the relevant teams to plan content marketing ideas to promote content to relevant TG.
  • Work closely with business development, product and design teams to create engaging web page copy, case studies, infographics, and product sheets.
Required Knowledge & Skills:

Desired Candidate Profile:

  • Creative thinking and an ability to contribute to the ideation process of the organization.
  • Should be able to thrive in a fast-paced environment and can juggle between multiple projects.
  • Ability to adapt and work well with people and teams very meticulous.
  • Strong Analytics skills and up-to-date knowledge on trends, social media, excel etc.
  • Understands the mechanics of how technology shapes the way we communicate.
  • Experience in producing B2B branded content and writing about solutions and products.
  • Experience in content writing and marketing in IT, SaaS, or a comparable industry that is heavily reliant on technology is a plus.
  • Impeccable written and verbal communication skills.
  • Excellent listening and presentation skills.
  • Keen attention to detail and adherence to deadlines

Skill Sets:

  • Good English written skill (Should have experience writing US and UK based content)
  • Good knowledge in marketing (SEO will be better)
  • Able to write different types of content (Marketing collaterals, Website Content, Blogs, Scripts, PR, Articles, etc...)
  • Able to write content for different industry segments/types.
No of Openings: 1
Level: Executive
Experience: 2 - 5 years
UG: B.A in English, Journalism
PG: Integrated PG in Journalism / Mass Communication, M.A in Journalism, English
Doctorate: Ph.D in Journalism, M.Phil. in Journalism
Benefits & Perks:

Not Disclosed.

Recruiter Name: HR
Contact Company: SocialChamps

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