Overview

Story Digital is seeking an experienced online marketing professional who has proficient communication skills and is skilled in leveraging clutter-breaking brand strategies, creation of innovative, creative solutions across platforms. We are looking for someone who can ensure smooth inter-department collaboration and building of capable, independent, motivated teams.

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Roles & Responsibilities:
  • Communication & Coordination with the Accounts & the Creative Team
  • Working with Brand Managers/ Marketing Consultants, briefing and advising them with content ideas, ad copies, concepts, and more.
  • Understanding & decoding client briefs- and building a brand strategy & execution plan around them
  • Set and implement social media and communication campaigns to align with marketing strategies
  • Meet clients every fortnight to understand clients satisfaction with creative strategy and execution and build a relationship
  • Content Strategy Research - Researching about the brand, the products and services, competitors, and creating a comprehensive content plan for the brand.
  • Experiment with new content formats that can be utilized for client pitches, client briefs, and new partnerships
  • Search for new trends and insights that can be utilized for client pitches, client briefs and new partnerships
  • Proficient with social media analytics to derive insight-driven learnings to optimize communication
  • Well versed with Social listening tools like MeltWater, Mentions, Talkwater etc. to actively use them for better performance and competition analysis.
  • Quality check and vet social media content; responses, SEO content, brand website content, blog content, and final scripts written by the team
  • Conceptualize ideas related to influencer associations
  • Organize weekly team meetings to track work progress and provide feedback to the team as a whole
  • Build more capable teams by mentoring and guiding them
Required Knowledge & Skills:
  • Creativity
  • Innovative ideas for campaigns
  • Strong experience in overall consumer planning, channel planning, and integrated digital campaigns.
  • An understanding of the latest trends and their role within a commercial environment
  • Leadership & Team Management
  • Professional approach to time, costs and deadlines
  • Keep client needs in mind while framing strategies
  • Tactfully prioritize tasks and projects to manage work across brands
  • Delivery within deadlines with the available resources
  • Excellent written and verbal skills
  • Fluency in languages like English & Hindi
  • Ability to clearly articulate complex ideas and strategies to clients and the team
  • Ability to sell work and ideas, and respond positively to feedback
  • Accuracy and attention to detail

Desired Qualifications & Experience :

  • Candidates with 2+ years of work experience can apply. Prior experience in Agencies, Social Media or Online Media content creation Preferred
  • Prior experience in working with multiple brands across industries
  • Should be a - people person- with great customer analytical skills and the ability to moderate online and offline conversations with the social community.
  • Should be comfortable with handling pressure since the role demands it

 

No of Openings: 1
Level: Senior
Experience: 2-3 yrs
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization, Post Graduation Not Required
Doctorate: Doctorate Not Required.
Benefits & Perks:

Not Disclosed.

Recruiter Name: Tina- HR at Story Digital
Contact Company: Story Digital

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