Overview

The Brand Manager, Communications is expected to lead the organizations internal and external communication and marketing work. The right fit is with a person who is keen to build the brand. If you like working in a startup mode, can display initiative and have high production values, you are reading the right vacancy notice.

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Roles & Responsibilities:

Building brand visibility for the Foundation with the creative use of all external and internal channels of communication, including:

  • Media advocacy/ PR
  • Social media outreach
  • Ezines
  • Implementation of brand properties and campaigns
  • Managing website
  • Writing new content/ blogs/ articles
  • Press releases
  • Events
  • Videos scripts showcasing our work
  • Annual impact report
  • Partnerships with other brands
  • Use data and analytics to continuously improve the strategy by generating insights and best practices

Manage and own Brand Sampark as the brand custodian with a single measure of success increase in the share of voice to reach 1 million a year from the current level of 100k. (A 10x increase in 3 years)

Required Knowledge & Skills:

Essential Skills :

  • Team and vendor management
  • Proven expertise in at least one of these 3 specializations: digital, social or mainstream media (PR)
  • Working knowledge of education, non-profit and/or social sector modes of operation
  • Basic understanding/some experience of holding events
  • Must be comfortable in the dynamic atmosphere of a professionally run development organization

Required Candidate profile:

  • Minimum experience of 8 years in areas relevant to the role description, above.
  • A grammar Nazi with good presentation skills.
  • A creative mind who has a plan to innovative content strategies
  • Can tell stories
  • Has to a passion to build a brand with a purpose but at frugal costs.
  • A Bachelor's/ Masters degree in English, Journalism, Communications, Marketing or related areas.
No of Openings: 1
Level: Manager
Experience: 6 - 11 yrs
UG: B.A - Communication, PR/Advertising, English, Journalism
PG: M.A - Journalism, PR/ Advertising, Communication, English
Doctorate: Doctorate Not Required
Benefits & Perks:

As per industry standards (negotiable)

Recruiter Name: Priya Pandey
Contact Company: Sampark Foundation

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