Overview

We are looking for an App Marketing Associate to join our team & help us grow our 40+ mobile learning games organically. To achieve your goals, you will work directly with our Head of User Acquisition, marketing associates & other managers from various departments.

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Roles & Responsibilities:
  • Manage the ASO (App Store Optimization) projects & activities for iOS & Google Play
  • Do keyword research & keyword optimization for iOS & Google Play apps across various markets (English speaking countries as well as other markets)
  • Analyze top of the funnel metrics & come up with ideas on how to improve them
  • Look closely into conversion rates & suggest ways to improve them
  • Generate ideas to grow apps organically
  • Work with the onboarding screens to enhance the user journey & improve key metrics along the user funnel
  • Plan, implement & analyze A/B tests & experiments to improve the funnel metrics (experiments with icons, screenshots, videos, etc.)
  • Launch new games (we have new games coming every month)
  • Coordinate with designers, engineering, product & data teams
Required Knowledge & Skills:

What we want to see in your past experience:

  • You need to understand what is ASO & how it works--you should have experience in ASO for at least 1 year (iOS &/or Android)
  • You should have experience in ASO for at least 1 year (iOS &/or Android)
  • You have used any of the ASO tools (App Tweak, App Follow, Sensor Tower, Mobile Action, etc.)
  • You understand the top of the funnel metrics, eg. impressions, PPV, etc.
  • You understand the concepts of conversion rates & good ways to improve them
  • You have experience in managing graphic assets & doing/tracking experiments with app icons, screenshots, videos, etc.
  • you are a confident English speaker
  • You are organized & structured
  • You are attentive to detail
  • You enjoy working with numbers, as well as performing a creative task

What we are looking for in you as a colleague

  • Ability to collaborate and meet deadlines
  • Self-driven, responsible, and curious to learn
  • Passionate
  • Attention to details
  • Excellent in English, written and spoken

What SKIDOS can offer you as a professional?

  • Work with great people

We are an international team of highly skilled and motivated people with a deep passion and ambitious drive for what we are building. You will learn from the best in various functions.

  • Disrupt
  • We disrupt learning and how children will learn in the future by using the latest technology.
  • With our global ambitions, we aim to make a big positive impact on the way children learn now and in the future.

 

No of Openings: 1
Level: Associate
Experience: 1-2 yrs
UG: Any Graduate in Any Specialization
PG: Any Postgraduate in Any Specialization
Doctorate: Doctorate Not Required, Any Doctorate in Any Specialization
Benefits & Perks:

These are optional and can be tweaked on an individual basis depending on what makes you most productive. Here are things we offer :

  • MacBook or Top windows laptop
  • Headphones and similar accessories required for work
  • Standing desk for office or home office infrastructure
  • Devices (IOS or Android) if it's a requirement for work
  • Compensation
  • We're happy to offer a competitive salary package based on experience.
Recruiter Name: Shobhit Thakur HR Recruiter at SKIDOS
Contact Company: SKIDOS
Email: play@skidos.com

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